Frequently Asked Questions

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What’s the difference between Coaching, Consulting, and Therapy?

The International Coaching Federation (ICF) has strict guidelines, standards, and ethics for professional coaching practice, which can help differentiate coaching from consulting and therapy.

Coaching – In line with ICF standards, leadership coaching emphasizes a collaborative approach where the coach partners with the client in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. Coaches adhere to a set of ethical guidelines and focus on the client’s agenda, rather than imposing their own solutions or advice.

Consulting – While distinct from coaching, consultants who are aware of ICF guidelines may incorporate coaching techniques into their practice, particularly when working with clients on leadership development or organizational change initiatives. However, consulting typically involves more direct problem-solving and expertise-driven recommendations, with consultants providing specialized knowledge and solutions to address specific business challenges.

Therapy – focuses on supporting individuals in addressing emotional and psychological issues. Unlike coaching and consulting, therapy delves into the client’s personal history and emotional experiences. The ICF guidelines strictly prohibit coaches to act in a therapeutic role. A coach or consultant will refer a client to a mental health professional when the need arises.

What do I need to do to start my coaching journey?

To start on your journey you simply need to want to make a change in how you show-up as a professional or experience your environment at work. Even if you’re not sure what that change might be. Through our Discovery Process we help you uncover your vision and create goals and outcomes that are meaningful for you. Once you’re on the journey it’s important to believe in yourself, stay committed to the process, ready to show-up as the authentic you, and ready to do the work. Trust your process and have patience with yourself. It’s your journey, if through the process you realize there’s a more important goal we’ll make a shift and modify your plan. Book Your Discovery Call

What are the results I can expect?

Results vary and are highly dependent on the client’s willingness and ability to ask themselves tough questions about what’s not happening for them, embrace the change that’s possible, and create a path forward that is the most meaningful and manageable. Once they have created their path forward it’s important that they have the confidence and patience to instill this in their everyday actions. See What Our Clients Say

We already have an internal coaching and training program. Why would I engage an external contracted coach?

Having been an Executive Leader in complex company dynamics, I have coached and I have been coached as an employee. Here are some thoughts on the benefits of hiring an external coach. They will provide:

  • fresh perspective and clarity. Which can be difficult to find with competing internal business priorities.
  • psychological safety. Which has become more important in today’s ultra-diverse workforce.
  • an impartial resource outside of any inter-office dynamics.
  • a cost effective solution. The coach is ultra-focused on only the development of the employee and is motivated to partner with their client to make lasting change.
  • diverse tools, methodologies and resources.
    Book Your Discovery Call

Everything leads back to people.
You know… humans.

Everything leads back to people.
You know… humans.

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Your Next Milestone

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Your Next Milestone

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Copyright © 2024 Bright Seed Co. All Rights Reserved.
Copyright © 2024 Bright Seed Co. All Rights Reserved.